FDIC Issues Final Rule to Modernize Official Signs and Advertising Statement

On December 20, 2023, the FDIC adopted a final rule to amend part 328 of its regulations to modernize the rules governing use of the official FDIC signs and advertising statements, and to clarify the FDIC’s regulations regarding false advertising, misrepresentations of deposit insurance coverage, and misuse of the FDIC’s name or logo.

The final rule establishes a new black and navy blue FDIC official digital sign. The rule modernizes requirements for display of the FDIC official sign in bank branches and other physical premises to account for evolving designs of bank branches and other physical bank locations where customers make deposits. The final rule also requires the use of signs to differentiate insured deposits from non–deposit products across banking channels and to indicate that certain financial products “are not insured by the FDIC, are not deposits, and may lose value.”

Starting in 2025, banks will be required to display the new FDIC official digital sign near the name of the bank on all bank websites and mobile applications as well as on certain automated teller machines.

Read the FDIC’s press release here.

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